InContext_rc_nx.jpg
lexus_rc_1.jpg
lexus_rc_2.jpg
lexus_rc_3.jpg
lexus_rc_4.jpg
Promotional poster used for events around the country
Promotional poster used for events around the country
Early concept iterations
Early concepts of the timeline feature
Early concepts of detail pages
Early concept of an opacity feature
As the user dragged the exterior of the car would fade away
Engine would be revelaed
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